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Luxia Beauty Bar & Laser Clinic


Building a website for a growing business.

Kristy Wutke reached out to our team hoping to give Luxia Beauty Bar & Laser Clinic a website that finally matched the quality of care she and her team deliver in Port Alberni.

The old site had grown cluttered over the years service pages were hard to find, the shop felt disconnected from the rest of the site, and the overall look no longer reflected the elevated, personalized experience Luxia is known for. Kristy wanted a clean, professional site that made it easy for clients to browse services, shop products, and book with confidence.

We got to work researching her services, her team, and what her clients were searching for, so we could rebuild the site around real user needs not just a fresh coat of paint.

Here’s what we did for Cory.

Kristy’s main goal was a website that felt as trustworthy and welcoming as an in-person visit to Luxia — informative, easy to navigate, and simple to book from.

  • Clear, organized service categories so clients can quickly find treatments like Laser Hair Removal, HydraFacial™, and Chemical Peels without digging through menus
  • A cleaner shop experience that puts Luxia’s skincare and hair products front and center
  • A cohesive visual identity that carries the LUXIA brand consistently from the homepage through every service and product page

How did we do?

We rebuilt Luxia’s site from the ground up on a fresh WordPress install, moving it through a proper coming-soon phase and staged dev site before launch — giving us room to test everything from page structure to redirects before going live.

A cleaner structure for services and shop Luxia offers a long list of treatments — from Laser Genesis® to SkinPen® Medical Needling to Tattoo Removal. We organized these into a clear services menu so clients aren’t overwhelmed, with each treatment easy to find and read about on its own page. The shop was restructured the same way, grouping skincare and hair tools into simple categories.

Meet the Team, given its own spotlight Luxia’s team is a big part of why clients keep coming back. We gave the “Meet Our Team” page a dedicated, clean layout so Kristy and her staff could be introduced properly, building trust before a client ever books.

A gallery built to show real results Before-and-after results matter a lot in this industry. We carried Luxia’s gallery of transformations — from tattoo removal to photofacials to skin tag removal — into the new site in a format that’s easy to browse and lets the results speak for themselves.

Careful technical groundwork before launch Before the new site went live, we ran it through a proper coming-soon phase, checked existing indexed pages, and set up redirects (like for Laser Genesis) so the site wouldn’t lose ground with Google during the switch.

Other small details…

We kept the contact information and booking details visible and consistent site-wide, including business hours, phone, and email, so clients always know how to reach the clinic.

Hi! My name is Mark Beuerman and we look forward to helping you unlock the full potential of your company.